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Fall is here & we're all about it! Shop Fall Faves below!

Let us help you transition your wardrobe into this next season!

Shop Fall Faves!

  • HW Double Button Wide Leg
    HW Double Button Wide Leg
    Regular price
    $69.99
    Sale price
    $69.99
    Unit price
    per 
  • Emerald Quilted Puffer Vest
    Emerald Quilted Puffer Vest
    Regular price
    $52.99
    Sale price
    $52.99
    Unit price
    per 
  • Speckled Mock Neck Sweater
    Speckled Mock Neck Sweater
    Regular price
    $47.99
    Sale price
    $47.99
    Unit price
    per 
  • Evergreen Colorblock Knit Sweater
    Evergreen Colorblock Knit Sweater
    Regular price
    $52.99
    Sale price
    $52.99
    Unit price
    per 
  • Sienna V Neck Soft Knit Top
    Sienna V Neck Soft Knit Top
    Regular price
    $35.99
    Sale price
    $35.99
    Unit price
    per 
  • Bright Orange Ghost Tee
    Bright Orange Ghost Tee
    Regular price
    $27.99
    Sale price
    $27.99
    Unit price
    per 

Tune In: Tuesday Night Lives

Watch here!

All things new!

  • HW Double Button Wide Leg
    HW Double Button Wide Leg
    Regular price
    $69.99
    Sale price
    $69.99
    Unit price
    per 
  • Emerald Quilted Puffer Vest
    Emerald Quilted Puffer Vest
    Regular price
    $52.99
    Sale price
    $52.99
    Unit price
    per 
  • Speckled Mock Neck Sweater
    Speckled Mock Neck Sweater
    Regular price
    $47.99
    Sale price
    $47.99
    Unit price
    per 
  • Evergreen Colorblock Knit Sweater
    Evergreen Colorblock Knit Sweater
    Regular price
    $52.99
    Sale price
    $52.99
    Unit price
    per 
  • Sienna V Neck Soft Knit Top
    Sienna V Neck Soft Knit Top
    Regular price
    $35.99
    Sale price
    $35.99
    Unit price
    per 
  • Bright Orange Ghost Tee
    Bright Orange Ghost Tee
    Regular price
    $27.99
    Sale price
    $27.99
    Unit price
    per 
  • The Tiffany Crossbody 2.0
    The Tiffany Crossbody 2.0
    Regular price
    $50.00
    Sale price
    $50.00
    Unit price
    per 
  • Saphire Floral Print Blouse
    Saphire Floral Print Blouse
    Regular price
    $37.99
    Sale price
    $37.99
    Unit price
    per 

Meet Michelle!

Get to know us more!

There's nothing like the 728 experience! From visiting us in store to having a seamlessly easy shopping experience online, we strive to make it easy, fun and we hope you choose us visit after visit!

The owner, Michelle, spends much of her time picking items that are unique, complimenting, versatile and high quality to ensure you love what you are getting! Our goal is that you will love wearing 728, season after season!

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Join here!

What our followers are saying!

My favorite boutique in Evansville! Staff is friendly and helpful and they carry the cutest stuff, high quality and a large selection!

Tiffani G.

I LOVE 728 Chic Boutique!!! The staff are friendly and happy to help. I live out of town so I’m rarely able to visit the boutique in person. However, their online service is just as great. Items are shipped quickly and return process is easy if there’s any type of issue such as sizing.

Natasha R.

My go to shopping place every time I am in town! Convenient on line purchasing and shipping options for my in between visits. Not a rack store...shop the boutique for unique and one of a kind items!

Jan T.

Location

Visit Us In Store!


5625 E. Virginia St., Evansville, IN 47715

Monday 9-4
Tues, Thurs, Fri 9-5
Wednesday 9-6
Sat 9-3

Closed on all major holidays

Call to schedule a private styling session! 812-492-9087

Get directions